DPD (SCHWEIz) AG

project type
Campaign Identity & Collateral

year
2023 - 2025

A range of visual assets was developed, spanning digital and print design, campaign illustrations, and branded merchandising. Each piece supported seasonal and promotional campaigns, combining functional brand communication with a cohesive visual language that reinforced the company’s identity across every touchpoint.

A beige duffle bag with a 'Progress in Motion' logo featuring a cartoon box with a woman running.
A cartoon character with a box for a head and a musical note body showing a surprised expression, with arms and legs, against a gray background.
White water bottle with a logo featuring a cartoon box mascot giving a thumbs-up, with text around it reading "Progress in Motion" and "DPP PACEMAKER."
White towel with a circular patch featuring a cartoon pacemaker character, text reading 'PDP Pacemaker' and 'Progress in Motion' around the patch.
Small white and red container with a logo featuring a cartoon box with arms and legs, smiling, and holding a baton, encircled by the text 'DID P DPD PPC MAKER Progress in Motion'.
Banner with DPD logo and cartoon package character for DPD Pacemaker, featuring red circle and white background.
A folded thank you card featuring a red and pink gradient with a white background, a stylized silhouette of a woman's face, and the words 'Thank You!' written in a cursive font.
A deck of playing cards with a face card of the King of Spades partially revealing from the deck, which has a geometric patterned back design.
Birthday card with the message 'Happy Birthday to You!' and illustrations of stacked gift boxes and a heart-shaped present.
A Christmas-themed card with recipe instructions in German, decorated with holly, snowflakes, and a Christmas tree, over a red background.
A red DPD package with a festive holiday design, including a rolling pin, a cookie with the message "Back mit uns!" (Baking with us!), Christmas ornaments, holly, snowflakes, and decorative leaves.
Brown paper bag with a Christmas-themed label that reads "Back mit uns!" and "Inhalt: 140g Zucker" featuring holiday decorations like holly, ornaments, and snowflakes.
Infographic titled 'Ten key takeaways from our study: Future Vision of a Sustainable City,' showing statistics on future city planning in Switzerland, with sections on transport, climate, energy, housing, and construction, including icons of people, buildings, trees, and a drone, and the DPD logo.
A dark menu screen with the logo of Progress in Motion and the tagline "People at Heart" at the bottom. The menu has various food items listed, partially visible through overlapping sections.
A red holiday-themed background with illustrations of Christmas trees, holly berries, snowflakes, and a rolling pin. There is also a wooden spoon and a bakery tag with the text 'Back mit uns!' along with a Christmas ornament and leaves. The DPD logo is at the bottom.
A black beverage can with condensation droplets, featuring red and gray text and design, tilted to the right, with motivational quotes printed on it.