Nana — Visual Identity

project type
Visual Identity & Design Assets

year
2020

Developed the brand identity for Nana Bar & Café in Heidelberg, capturing its urban jungle atmosphere with a subtle nod to the iconic Beverly Hills Hotel banana leaf motif. The result is a bold, botanical identity that feels both distinctive and inviting, perfectly reflecting this leafy city retreat.

A white rectangular sign hanging from a black metal bracket on a brick wall. The sign reads 'Lieblings Mama Bar & Café' with 'Mama' in large script and the rest in smaller font, surrounded by trees and building in the background.
Logo for Liabilings Nana Bar & Cafe with green tropical plant background.
Two menus on clipboards from a café called Nana Bar & Cafe, featuring breakfast, salads, pasta, desserts, and drinks, with green and white color schemes and photos of food items.
Two green flyers for a bar and cafe called 'Viuu' with tropical leaf designs and white text.
A disposable coffee cup with a green lid and a wrap featuring botanical illustrations and the words "Liebings Hanum Bar & Café" on a white surface.
A white bowl filled with yogurt topped with strawberries, sliced almonds, pumpkin seeds, and a mint leaf. The bowl is on a wooden table with a metal spoon on the side. Overlaid with a semi-transparent green and white graphic design featuring leaves and the text "Lieblings Hand Bar & Café."
Comparison of two font styles: Look Serif Regular and Look Sans Rough Light, with sample uppercase letters, accented characters, and numbers.
A collection of branding and marketing materials for a cafe called Nana, including business cards, envelopes, a gift voucher, menu, and various paper items, all featuring a green and white color scheme with leaf patterns and illustrations.